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Veterinary Forum April 2009 (Vol 26, No 4)

Pet care spending predicted to increase

    GREENWICH, Conn. — Veterinary care leads the way in owner spending for their pets, according to the American Pet Products Association (APPA).

    In its annual comprehensive industry survey, the APPA predicts nearly 10% growth to $12.2 billion in spending on veterinary care alone for 2009, primarily because of medical advances yielding a broader selection of services. Pet owners have more medical choices and spending options than ever before, according to the APPA.

    Veterinary pet insurance, currently estimated at $271 million, is projected to grow into a $500 million business by 2012.

    The APPA shows total pet spending in 2008 was $43 billion, almost double the amount 10 years ago. Pet care is one of the fastest-growing industries, with a projected 4.9% increase in total spending to $45.4 billion in 2009.


    Higher-quality products and services and a strong consumer focus on the well-being of pets make health and wellness the most powerful trend in 2009 across the entire pet care industry.




    NEXT: Pet insurance becoming critical issue for owners

    didyouknow

    Did you know... Any raw meat ingredient of a homemade diet can be a source of parasites and bacteria, including Escherichia coli and Neospora, Toxoplasma, Salmonella, Campylobacter, and Cryptosporidium spp.Read More

    These Care Guides are written to help your clients understand common conditions. They are formatted to print and give to your clients for their information.

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